CPAFMA's Public Accounting Firm Manager (PAFM)™
program* provides the opportunity to demonstrate you have the knowledge, leadership,
skills, and abilities to operate at a high level of expertise in the
field of accounting firm management.
Think. Experience. Elevate.
The process of attaining the PAFM designation includes meeting the experience-and education-based eligibility
requirements, agreeing to adhere to CPAFMA’s Core Values of a Firm Manager, and fulfilling the continuing
education/recertification requirements.
The PAFM designation will identify you as a dedicated and experienced accounting firm manager who understands the unique and challenging issues of managing your firm. Accreditation recognizes that you have achieved a level of expertise within the profession of firm management, exemplifying your professional capabilities and experience. Your firm can also take pride in your accreditation as it affirms their success in employing a recognized leader. If transitioning between employers, the credential will demonstrate mastery of the skill sets necessary to qualify you as an individual who has attained an unparalleled level of competence in firm management.
Regardless of your career stage, a PAFM designation adds relevant depth to your personal and professional development.
• PAFM Brochure
• PAFM Application
• Directory of PAFMs
• FAQ
The Association encourages you to consider pursuing the PAFM designation this year. Many of our PAFMs have told us it is one of the best things you can do for yourself and your firm!
*Becoming a Public Accounting Firm Manager is strictly voluntary, and is open to all qualified accounting firm managers, members and non-members alike.
Upcoming Events
CPAFMA Connections 2026
Join us for CPAFMA Connections 2026 stand-alone conference, June 23-26 in Salt Lake City. Registration opens in January 2026. For now, save the date! Call for Speakers is OPEN!Submit here. CPAFMA is now accepting speaker presentation proposals for the 2026 Connections Conference—our national stand-alone conference bringing together firm management professionals from across the country for education, inspiration, and connection. The ...
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Business Development For Non-Selling Professionals: Maximizing Efficiency and Effectiveness to Attract Ideal Clients
This session is designed for firm partners, directors and managers who want to improve balance between business development and delivery of client work. This will be an interactive session that engages the audience and provides practical tips and best practices that can be easily implemented. The outcome of the session will be to help participants be more efficient and effective with limited business development time.
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Aligning People Strategies with Firm Goals: A Path to Enhanced Performance
Description In this session, Amanda Duff, SPHR, SHRM-CP, will delve into the critical intersection of people strategies and business objectives. Drawing from her extensive experience in both HR and accounting, Amanda will share actionable insights on how CPA firms can align their talent management practices with firm goals to drive performance, enhance retention, and foster a thriving workplace culture. Session Objectives: Identify key ...
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